Main Page Content Recommendations
Main Page Content Recommendations
Last Updated: 2026-02-02
Positioning: Software developers + Design + DevOps (full-stack product team)
Hero Section (HIGHEST PRIORITY)
Winning Headlines
Option A (Problem-First) - RECOMMENDED:
Your users doubled.
Your response times tripled.
We rebuild MVPs that scale.
Option B (Outcome-Focused):
From 10K to 10M users without rewriting your architecture.
Option C (Positioning-First):
Dev + Design + DevOps. One Team.
We rebuild MVPs into production-grade software.
Subheadline
Scale-ups grow faster than they can hire engineers. We're the full-stack
product team that fills the gap—GoLang or Node.js backends, UI/UX that
converts, custom scaling solutions. Sydney-based, APAC timezone.
CTA
Book a CTO-to-CTO Call
Value Proposition Blocks
Block 1: Full Product Team
Title: Dev + Design + DevOps. One Team.
Description: No handoffs. No coordination overhead. Ship complete features from Figma to production.
Block 2: Scale Without Drama
Title: From 10K to 10M Users Without Downtime
Description: Zero-downtime migration. Your customers never know we’re rebuilding.
Block 3: Cloud Costs Under Control
Title: From $47K/month to $1,200. Same Traffic.
Description: Better architecture, not more servers. 40x cost reduction proven.
Block 4: Right Tech, Not Trendy Tech
Title: GoLang or Node.js. We Pick What Fits.
Description: Tech-agnostic backend. We recommend based on your needs, not our preferences.
Metrics Strip (Social Proof)
2B+ API calls daily | $47K → $1,200/month | Zero-downtime migration | 12-week rebuilds
Services Section
How to Position Services
Software Development (Primary)
Design (Complementary)
DevOps (Complementary)
Target Audience Messaging
For Scale-Ups (Primary)
Pain Point: “Your MVP worked. Now it’s breaking under growth.”
Solution: “We rebuild it properly - from backend to UI to infrastructure - so you can ship features instead of fighting fires.”
Proof: “From $47K/month to $1,200. Same traffic. 2B+ API calls daily.”
For Series A/B Companies
Pain Point: “Can’t hire engineers fast enough to keep up with growth.”
Solution: “Full-stack product team. Faster than building internal team, better than staff augmentation.”
Kill List - Words to Avoid
Don’t Say
Why
Say Instead
“Kubernetes experts”
Too infrastructure-focused
“Custom scaling solutions”
“Cloud-native platform builders”
Sounds like infrastructure
“Full-stack product team”
“GoLang specialists”
Too dogmatic
“GoLang or Node. We pick what fits.”
“We do everything”
Generic
“We rebuild MVPs that scale”
“Journey”
AI-speak
Remove
“Leverage”
Corporate-speak
“Use”
“Unlock”
Marketing fluff
Remove
CTA Hierarchy
Primary CTA
“Book a CTO-to-CTO Call”
Secondary CTA
“See How We Rebuilt Evergen” (case study link)
Tertiary CTA
“Get MVP Health Check” (lead magnet)
Implementation Priority
Phase 1: Text Updates (Day 1)
Phase 2: Structure (Week 1)
Phase 3: Proof Points (Week 2)
Key Message: We are SOFTWARE DEVELOPERS first. Design and DevOps are complementary capabilities that make us a complete product team.
