AI Engineering summit in Melbourne
Before you go - Preparation
Topic: what you're speaking on. "Multi-Model Collaboration with Claude Code: How to Measure What Actually Works." Anchor it in the production context, not the conference.
Write the hook, the core observation, and the CTA. Leave [INSIGHT] and [PHOTO] placeholders to fill in after. Personal confession format.
During the event - Capture
Even if the organiser is recording, get your own copy. This feeds Reels, LinkedIn video, and quote clips across Instagram and Threads.
At the speaker table, in the hallway, beside the event signage. Tagging them later in a post doubles reach via their network.
Full room, screen visible, audience looking engaged. These anchor the post in physical reality. A social post with a real photo outperforms a headshot post by a measurable margin.
Each insight becomes raw material for a future LinkedIn post.
Smth like "Jack Rudenko, CTO MadAppGang, AI Engineer Melbourne" visible in the frame.
After the event - Publish
One post. One insight. The most specific observation from the day is the post, not a roundup.
After 72 hours the event is news from last week. The window for relevant reach is narrow.
Tag them in the post to double reach via their network.
One line. Specific number or claim from a talk.
Send the request the same evening. Reference the specific conversation, not "great to meet you." These are warm ICP connections.
Don't dump everything at once. One post from the event can run per week.
